PRESS RELEASE: STRATA ACQUIRES WONDERLAND AGENCY TO EXPAND CREATIVE EXPERIENTIAL OFFERING AND SECTOR REACH

Strata, the award-winning brand experience agency group, has acquired Wonderland, a female-led London-based experiential event production agency delivering creative events and experiences for global brands.

Founded in 2008 by Lora Lutostanska-Enthoven, Wonderland has become a trusted partner for brands such as Amazon, Red Bull, SHEIN, Microsoft, Tik Tok, Vinted, L’Oréal and HubSpot. In the last two years, the agency has delivered hundreds of events across Europe, the US and APAC, bringing deep expertise in tech, beauty, finance, fashion, media and FMCG.

Wonderland is a creative events agency that designs immersive experiences that elevate brand identity. Working across live, narrative and execution, they translate strategy into culturally relevant moments, delivered with precision, scale and creative control. Operating globally, Wonderland has led complex, high-impact productions that unite visionary creative thinking with rigorous delivery. From immersive brand moments to large-scale international activations, their work is defined by originality, clarity and cultural intelligence, creating disruptive experiences that inspire and endure.

The acquisition adds further creative firepower and experiential design expertise to Strata, opening up new sector opportunities and high-level briefs. It increases capacity across the group and supports Strata’s strategy to diversify its sector mix and reduce risk by broadening its client portfolio.

Founded by Lora Lutostanska Enthoven, Wonderland is guided by an overarching strategic and creative vision that continues to shape the agency today. The agency is led by Managing Director Luisa Caro, supported closely by Executive Director of Creative Events Susanne Lumb. Together with a multidisciplinary team of producers, designers and creatives, they have built a culture where ideas and craft lead every project. Wonderland is built by people who understand culture, shaping ideas into experiences that hold attention and leave a mark.

Simon Hambley, Group CEO of Strata, said:

“Wonderland is a business we have admired for some time. Luisa, Susanne and the team have built a female-led agency that combines creative bravery and design craft with commercial focus, proven on some of the most exciting brands in tech, fashion, beauty and FMCG. Bringing Wonderland into the Strata Group deepens our creative offer, gives clients access to a bigger, more diverse team and broadens the sectors we can support. By bringing Wonderland into the Strata family, we’re backing an entrepreneurial, creatively led team and giving them the additional support and capabilities that come with being part of a wider group, enabling them to grow their reach and strengthen their position in the market.”

Lora Lutostanska-Enthoven, founder and outgoing owner of Wonderland, said:

“I built Wonderland outside the noise, not to chase relevance, but to shape it. It’s always been about instinct, ideas and being disruptive. Building something that lasts means building the right team around you: talented creative people with taste, judgement and the confidence to challenge, and trusting them to carry the work forward as it grows. Time in this industry teaches you what adds value and what quietly takes it away. Growth only matters when it sharpens the work and protects the people; anything else is just expansion without intent. This next chapter is about focus. In Strata, we’ve found a partner that understands experiential, and will protect the culture and the craft as we grow. Wonderland moves forward intact. The work stays dynamic. The culture holds. And the standard is non-negotiable, because that’s how you build something that outlives you.”